Administrasi Sales Marketing PT KREASI MULTI MEDIA (Penerbit Business Review & Tabloid Cleopatra)

Profile
PT Multi Media Creative
(Business Review Publisher Tabloid & Cleopatra)
PT Multi Media Creative is a company that publishes Business Review Magazine and Tabloid Cleopatra.
Business Review magazine is a national magazine that provides news and information on the Private Bus Company, owned, BUMD and children’s company, which is read by the Commissioner, Director & Manager of the Company, including government officials, institutions and the highest state level, Governor, Regent, Mayor, business and the observers, researchers and academics in Indonesia and the Indonesian people in the Embassy of the Republic of Indonesia abroad. Business Review magazine, published every month by PT Multi Creative Media joined in Ideku Group.
Tabloid Cleopatra provides news and information on lifestyle, health, fortune. Tabloid Cloepatra published monthly, with the segment Readers of Women’s age 15-45 years. Tabloid Cleopatra, published by PT Multi Creative Media joined in Ideku Group.
A. Business activity
Publishing & Magazines Business Review Tabloid Cleopatra
Event Organizer
Seminar & Training
Public Relation
B. Segmentation readers BUSINESS REVIEW
* Gender: Male (60%), Female (40%)
* EDUCATION: S1 (60%), S2 (12%), S3 (4%),
* AGE readers: 45 – 55 Th (40%), 35 – 45 Th (30%),> 55 Th (20%), 25 – 35 th (10%)
* JOB STATUS: Board of Commissioners and the Board of Directors (55%), Senior Manager (45%)
JOB: UMN, BUMD, civil servants (45%), Private (40%), Associations (7%), observer (5%),
Academics (3%)
ECONOMIC STATUS: A & B above Rp. 5.000.000-/bulan (The Secondary to top)
C. Tabloid readers Segmentation Cleopatra
* Gender: Female (90%), men (10%)
* EDUCATION: high school (60%), Diploma/S1 (40%),
* AGE readers: 15 – 55 Th (40%), 35 – 45 Th (30%),> 55 Th (20%), 25 – 35 th (10%)
* JOB STATUS: Student, Student, Women’s Careers & Housewife
* ECONOMIC STATUS: (The Middle to bottom)
D. CUSTOMER DATA
SERVICE: 30%
RETAIL: 70%
E. REGIONAL DISTRIBUTION
* Jabodetabek (50%), 20% Java, 10% Sumatra, Kalimantan 7.5%, 7.5% Sulawesi, Bali / Nusa Tenggara 5%
F. Company Address
Jl. Ciputat Raya. 100 C – Kebayoran Lama – Jakarta Selatan 12240




